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Blogs

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  • The State of Loyalty in 2021
    Blog
    The State of Loyalty in 2021
    No one really anticipated the changes that the pandemic was going to bring. Due to changes in consumer behavior, as many customers are shopping differently and switching to new brands.
  • CLM Mobile App has been enhanced by the Mobile Payments functionality
    Blog
    CLM Mobile App has been enhanced by the Mobile Payments functionality
    Mobile Payments functionality allows users to store there their favorite form of payment and use it during the in-store journey or when they would like to pay for fuel directly at the pump.
  • Comarch recognized in Gartner’s 2020 Market Guide for Loyalty Management
    Blog
    Comarch recognized in Gartner’s 2020 Market Guide for Loyalty Management
    We are proud to announce that we have been recognized as a Representative Vendor by Gartner, the world’s leading research and advisory company, in its Market Guide for Loyalty Management report.
  • The Key to Maintaining Customer Loyalty
    Blog
    The Key to Maintaining Customer Loyalty
    One of the most powerful ways retailers can provide customers with up-to-date, relevant information is through their loyalty programs, which is why many retailers are now rethinking their loyalty strategy.
  • Adapting to Changing Consumer Behaviors with A/B and Multivariate Testing
    Blog
    Adapting to Changing Consumer Behaviors with A/B and Multivariate Testing
    Consumer behaviors and preferences are everchanging and brands need to keep up with them through continuous experimentation and testing.
  • Is There A Way To Prevent Customer Churn During the Coronavirus Pandemic? There is. Think Loyalty Programs.
    Blog
    Is There A Way To Prevent Customer Churn During the Coronavirus Pandemic? There is. Think Loyalty Programs.
    The entire business environment has already suffered greatly from the economic crisis caused by the COVID-19 pandemic. Unfortunately, there is no end in sight to when things will get back to normal – if ever. Some expect a new reality to take over.
  • Reimagining Grocery and Retail CX in a Post-Crisis World
    Blog
    Reimagining Grocery and Retail CX in a Post-Crisis World
    The customer experience as we know it has changed drastically in the past months. Since the recent outbreak of COVID-19, we've been adjusting to a new normal and have seen the world around us change.
  • Is Your Loyalty Program Improving Customer Retention?
    Blog
    Is Your Loyalty Program Improving Customer Retention?
    Is your loyalty program equipped to handle the uncertainty we are living in today? It's time to take a long, hard look at your current program and make a solid plan to ensure short-term as well as long-term customer retention and engagement.
  • Let your loyalty program be a driver of change – what can we do better once the pandemic is over?
    Blog
    Let your loyalty program be a driver of change – what can we do better once the pandemic is over?
    When the coronavirus outbreak started in December 2019, we were all forced to reconstruct our lives – the way we work, communicate, relax, and care for one another.
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