Retail

Access our experts' extensive loyalty knowledge through this set of blogs, white papers, case studies, and eBooks about our experience running the industry’s leading retail loyalty programs.

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Turn Your Customers into Shopaholics

Build a successful retail loyalty program to engage and retain customers throughout the entire customer journey — because you're not just selling a product, you're selling a lifestyle. Browse the below resources to learn how frequent shopper programs can use AI and ML mechanisms to boost customer engagement and retention ... and more.

Comarch Loyalty for Retail

  • Retail Time Interaction Management allows you to manage the whole retail chain, from the configuration of processes occurring in physical stores and via e-commerce and the flow of documents within an entire trading network

  • AI/ML Personalized Marketing Services give you the power to address your customers on an intimate level with hyper-personalized offers and promotions for all loyalty program members

  • AI & ML - Powered Chatbot to automate the messaging channel of your program contact center

  • OCR Receipt Scanning allows customers to use their mobile device to snap a picture of their receipt and receive their rewards

How to Maximize the Customer Experience with Comarch AI

e-Book

In this guide, we will explore the four main uses of AI and ML in loyalty marketing: Personalization, Chatbots, Gamification and Loyalty Fraud Prevention, as well as specific examples of these types of loyalty program enhancements in action.

Creating lasting customer loyalty with data-driven marketing

Implementation of Comarch Loyalty at True Value

Case Study

True Value was implementing several new technologies as part of its customer focused vision ecosystem. Coordinating the work among internal and external resources was challenging at times, but Comarch proved to be a key partner and quickly adapted to these challenges throughout the project launch. In fact, Comarch even took on additional capabilities that were not part of the original scope, for the launch as well as afterward.

Thought Leadership

Videos

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