Videos

In this episode of Loyalty Experts Voice, Eric Favaloro, Business Unit Director at Comarch North America, talks about three of the biggest loyalty trends in the US right now.

We’re very proud of the fact that since 2014, we’ve been a technology partner of IAG Loyalty, an organization behind the frequent-flyer programs of British Airways, Iberia, Aer Lingus, Vueling, and LEVEL. Knowing that we’ve played an important part in IAG becoming the airline loyalty pioneer it is today, we want to keep improving upon what we’ve achieved together over the years.

Loyalty360's Mark Johnson interviews with Comarch's Bindu Gupta to discuss customer loyalty/CX trends and the changing industry landscape.

In today's world, we need to focus on customer interaction, especially in the retail industry. Comarch Location-Based Services can effectively reach new and existing customers at the right time and place.

Loyalty360 CEO Mark Johnson speaks with Comarch's Lukasz Sloniewski about technology and how Comarch drives unique experiences and engagement within the world of loyalty.

Games are hidden everywhere! Choosing a strategy, looking for fun, rivalry, challenges, achieving new skills, improving knowledge - these are all part of everyday reality. Open your company to new possibilities with Comarch Customer Engagement.

JetBlue is one of the largest low-cost airlines in America. The airline launched its own loyalty program called TrueBlue in 2004. In the summer of 2013, it was extended with TrueBlue Badges gamification program.

Marketing campaigns are like journeys. Before starting one, you need to have a timeframe, goals and an idea of how to achieve those goals on schedule. The same mechanisms are important to marketing strategy.

This is the knowledge without which you cannot make accurate decisions about your products, communication, pricing, and strategy. The key to understand customers is to discover their passion, unique angle, and perspective.