Club Yogi Rewards: Loyalty Lessons from the Great Outdoors

In this episode, we explore how long-term loyalty is built through shared experiences, emotional connection, and consistency in the unique world of campgrounds and outdoor travel.

🎙️ Hosted by Bill Hanifin, the conversation features Lauri Hart, Loyalty Manager for Club Yogi Rewards, the long-standing loyalty program operated by Camp Jellystone, home to the iconic Yogi Bear Jellystone Park™ Camp-Resorts.

🏕️ Lauri shares how loyalty in the great outdoors is rooted in trust, tradition, and memorable moments that span generations. At Camp Jellystone, loyalty isn’t driven by short-term incentives — it’s built through experiences that create lasting family memories, reinforce emotional bonds, and keep guests returning year after year.

💡 The discussion also explores what it takes to sustain customer loyalty over decades, not just quarters, and why experience-led, community-focused programs are especially powerful in travel and entertainment. These lessons go far beyond campgrounds, offering inspiration for any brand aiming to build durable, long-term customer relationships.

🎧 Proudly supported by Comarch – empowering smarter, more effective loyalty programs.