Hard-coded rules send every promotion into the engineering queue. Configurable, no-code rules hand it back to marketing, so a two-week idea ships in two weeks.
E-commerce, POS, ERP, and CRM each hold a piece of the customer. Connect them and the whole person shows up in real time.
Blanket discounts and plain points only reward the transaction. Missions, status, and rewards people care about bring back the customer who buys twice a year.
Predictable breakage, controlled liabilities, and measurable incremental revenue give the CFO numbers to approve instead of assumptions to question.
A car every six years. A service visit once a year. Rewarding behavior in the gaps keeps your brand in the picture long before the next purchase.
Rewards worth having attract abuse: shared accounts, fake activity, partner gaming. Real-time detection keeps the budget for the customers who earned it.
Industry templates hand you someone else's program. This one is truly yours.
Marketers can create a flash promotion, a custom earning rule, or a status tier with drag-and-drop tools, then test and publish it themselves. The program's rules live in one place, so a new idea reaches customers while it's still fresh and engineers stay free for the projects that need them.
Service reminders triggered by vehicle telemetry, lifestyle quizzes that collect zero-party data and geofenced push messages keep your brand in the conversation long after the sale. Journeys adapt to your customers' rhythm, whether they visit every morning or once a year.
Go live with a fully branded iOS and Android app within weeks, or run Comarch Loyalty as a headless engine behind your existing app and CDP. You can start with either one and switch later, and everything you've built comes along.
Airline-style status tiers give gym members a reason to keep climbing. Streaks born in fitness apps bring café regulars back every morning. Gamification lets an engaging mechanic that works in one sector find a fresh home in yours.
Next best offer, churn prediction, send-time optimization, and fraud prevention come built into the platform. Offers reach customers when they're most likely to act, and suspicious activity gets caught early, so your budget stays with the customers who earned it.
building loyalty for airlines, telcos, energy majors, banks, and retailers
real-time anomaly detection
annual loyalty transactions
connect your CDP, ERP, POS, CRM, and e-commerce stack
This is what changes when loyalty stops being a points scheme and starts fitting the way you really sell.
Stay in the driveway between purchases
A car sale happens every few years. The relationship shouldn't go quiet in between. Telemetry-driven service reminders bring drivers back to the workshop, EV charging earns rewards, and family point-pooling turns everyday spend into the next vehicle upgrade. Multi-brand dealer networks run under one roof, each with its own promotions.
Reward the Tuesday workout, not the purchase
Wellness happens daily, so loyalty should too. Challenges, badges, and workout streaks reward the habit. Lifestyle quizzes collect zero-party data that customers hand over willingly, and emotional rewards build a bond no discount can buy.
Faster than the queue
Nobody waits around for loyalty. Customers pay with points in seconds, order ahead and collect without the line, and get a surprise when they least expect it. Geofenced push notifications nudge them when they're a street away from the coffee or the cinema. Casual visitors turn into regulars.
B2B buyers are people too
Distributors, dealers, and contractors answer to different bosses but respond to the same thing: being recognized. One platform runs B2C, B2B, and B2B2C. Partners onboard automatically, coalitions stay manageable, and tier-based rebates reward the partners who actually move your product.
We chose Comarch for two reasons. First, Comarch is an integrator of its solution. [...] The second reason was that we were looking for a SAAS solution that could be integrated into our other existing tools, such as e-commerce or restaurants.
Antoine Rucho
Head of e-Commerce at KFC France
163%
YoY growth in loyalty program members
Wherever you are on your loyalty journey
Creating your first program or replacing a legacy platform, the path looks different.
Our platform is built secure and to scale. Comarch Loyalty was named a Strong Performer in The Forrester Wave™: Loyalty Platforms, Q4 2025, a Major Player in the IDC MarketScape: Worldwide Retail Loyalty Software Providers 2024 Vendor Assessment and recognized in the 2026 Gartner® Market Guide for Loyalty Program Vendors, which we believe proves our drive to deliver top-tier AI solutions.
Bring the odd rules, the legacy systems, and the partner hierarchy that make other vendors hesitate. Thirty minutes with our loyalty strategists, and you'll know what it takes and how fast.
