Published Feb 10, 20251 minute readingLatest

Loyalty Personality Quiz ft. Araz Aliyev (Azerbaijan Airlines)

Is your relationship with your favorite brands like a thing from a romance novel? Or are you more pragmatic? This is what we’re exploring in our Loyalty Personality Quiz. This week, our guest is Araz Aliyev from Azerbaijan Airlines.

What does being a loyal customer mean… to a customer?

Comarch’s Loyalty Personality Quiz is a weekly series that challenges the traditional approach to loyalty, focusing on the POV of a consumer rather than a brand.

How do we do that? Every week, we invite a loyalty professional to come in and answer some basic questions related to their use of loyalty programs.

Seemingly basic, these questions – and most specifically, the answers to them – reveal a lot about what kind of customer our experts are! The results are funny, interesting, and very telling.

Care to see how Araz Aliyev – Head of Loyalty Department at Azerbaijan Airlines – will do?

Check out the video with his quiz below.

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