

70% of US respondents want to receive personalized offers, recommendations, and discounts from companies or loyalty programs!
Surpassing the global average of 64%.

The loyalty landscape isn’t a monolith. Understanding how the United States differs is key to unlocking longstanding loyalty and definitive growth for your organization. This report provides key insights for marketing and loyalty experts alike:
In today’s dynamic business landscape, loyalty is more than just table stakes, it has to continually evolve for enduring success. This report aims to inspire and inform, offering insights to help you build deeper connections with your customers.”

Ian Young
Head of Business Development & Account Management - Loyalty NA, Comarch Inc.
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